The Canada Beer Cup is excited to announce an important new competition element for its 2025 competition: cider will now be a part of the prestigious event. In partnership with Cider Canada / Cidre Canada, the Canada Beer Cup will introduce cider categories, highlighting the growing presence and innovation within the Canadian cider industry.
“We are thrilled to join forces with Cider Canada/ Cidre Canada to bring the best of Canadian cider into the Canada Beer Cup,” said Hilary Hoogsteen, Canada Beer Cup Competition Manager. “Many of our participating breweries are already making cider, and we believe that Canada’s strong and thriving Cider industry deserves a dedicated spotlight. With Cider Canada / Cidre Canada’s expertise, this year’s competition promises to be even more exciting and inclusive.”
Barry Rooke, Executive Director of Cider Canada / Cidre Canada, will play a key role in the competition, serving as one of the Head Judges. With unique experience in the cider industry, Rooke brings invaluable expertise to the panel, ensuring that the entries are assessed by some of the most knowledgeable professionals in the field.
“I’m honoured to be a part of the Canada Beer Cup as a Head Judge. This partnership will be instrumental in bringing commercially produced Canadian cider to the national stage,” said Barry Rooke. “The Canadian cider industry has come a long way, and it’s incredibly exciting to see it gain this recognition alongside the beer industry. I look forward to working with the Canada Beer Cup team to highlight the craftsmanship that makes Canadian cider truly unique.”
Both cider and beer entries for the Canada Beer Cup will open June 2025, with judging taking place in Calgary, Alberta this fall. Interested beer and cider judges can apply at www.canadabeercup.com.
For more information about the Canada Beer Cup and to stay updated on the competition’s details, please visit www.canadabeercup.com.
About the Canada Beer Cup
The Canada Beer Cup is Canada’s only not-for-profit national beer competition, with all proceeds furthering the federal lobbying efforts of the Canadian Craft Brewers Association. With an emphasis on technical excellence and quality feedback, the Canada Beer Cup is Canada’s most prestigious national beer competition.
About Cider Canada / Cidre Canada
Cider Canada / Cidre Canada is the national trade association representing the Canadian cider industry. With 150+ members spanning across the country, Cider Canada / Cidre Canada works to promote the growth and sustainability of the cider sector while advocating for innovation, quality, and collaboration within the industry.